Sparkling ice caffeine
CREATIVE DIRECTION:
Lauren Perry
COPYWRITING:
Candice Johnson
PRODUCTION DESIGN:
Meagan Kenreck, Rebekah Jayne
Sparkling Ice Caffeine delivers the same bold, flavorful experience people love from Sparkling Ice—now with an added kick of caffeine. This refreshingly fruity beverage is a great soda alternative, with 70mg of caffeine, zero sugar, and added vitamins and antioxidants.
I partnered with the Sparkling Ice team to create a logo and packaging system that captures the product’s bold flavor and lively fizz. With its convenience-store appeal, a touch of energetic lift from the caffeine, and the fun, approachable personality of Sparkling Ice, we developed a design that feels vibrant, dynamic, and unmistakably Sparkling Ice Caffeine.
Product Photography
Branding
Packaging
Illustration
